Jim Davison

C   R   E   A   T   I   V   E

My name is Jim Davison. I have been involved with Broadcasting, and, more importantly, with Radio People from Sales, Programming and Production since 1990. In all that time, I have developed a unique skill set that includes above-average audio production abilities, the ability to take basic conceptual information and create engaging commerical copy, produce compelling spots that captivate listeners, and help the Sales Team "close the deal."


Almost daily I find myself partnering with radio account executives to craft the perfect copy and production to meet their clients' specific needs.  The goal is to gain their business, AND, more importantly, their trust as well.  Sometimes that involves inviting a client into my studio to help gauge their needs and concerns to achieve a final product that exceeds expectations.  This is the most important part to me, because I enjoy knowing that Radio Professionals and Businesspeople alike understand this process, and trust me to fulfill their needs on a regular basis.


It takes a special kind of individual to bridge the communication gap between Sales Account Executives and Production Professionals.  This is something that I do daily, and I would be delighted to for you. 


In April of 2006, I took advantage of the graphics skills I taught myself over the years in Radio and landed a job designing for McHale Sign Company in Redding, where I worked for almost ten years before returning to my spot behind the microphone.  It was during those ten years in the Sign Industry that I learned the in's and out's of Digital Graphic Design with real-world applications, namely signs and banners.  I continue to design layouts for signs, billboards and digital screens that can be seen all over Northern California and beyond.  I am also able to create a logo, web banner or social media post. On the fly if necessary.  I look forward to hearing from you and discussing your business' needs!